Welcome to the 2020 Spotlight Award Ceremony page!
Here, you can learn more about the ceremony, award categories, as well as key dates and deadlines to submit your work. You are just a few clicks away from showing the PR world all of the cool work you’ve accomplished.
You and your teams do stellar work. PRSA Oregon wants to celebrate the best campaigns and tactics our local PR pros delivered on this year. The PRSA Oregon Spotlight Awards recognize campaigns and tactics that exemplify excellence and leadership in public relations, digital media and integrated communications. We will get to celebrate YOU at the 2020 Spotlight Awards Virtual Event on Thursday, December 3, 2020.
Because your great work should shine! Show your teams you appreciate them. Demonstrate ROI to your bosses, your Board, your clients. Give yourself a well-deserved pat on the back. And be inspired by the great work happening all around you by other PR pros.
Am I eligible?
Are you a PR pro who has delivered kick-a$$ work between August 2019 and August 2020? Then the answer is yes. P.S. You do not need to be a member of PRSA Oregon to enter.
How do I enter?
It’s easy: click this link. Follow the instructions. (Be ready to create a password-protected account and have a credit card handy.)
Download the entry instructions to use as a guide while you work on your entry.
Once you get there, check out each category to find the best fit for your campaign or tactic. Regardless of the category, here’s the checklist of what you’ll need to enter:
- Title of the entry
- Name of your organization or your client’s organization
- Name of agency (if applicable)
- 100-word description of the campaign/tactic
- A short narrative in PDF form describing the tactic or campaign—1 page for tactics, 2 pages for campaigns
- An image that supports the entry—such picture of your team, an event, a deliverable, etc.
- For campaigns, up to 10 (count ‘em!) supporting documents
The cost: $60 per entry for PRSA Oregon members. $75 for non-members. (Want to become a member? Click here.)
Students who were enrolled in a college or university pay $10 per entry; pro bono work can be submitted for $0 (just show us you didn’t get paid for the work!).
What’s the deadline?
The call for entries closes October 14, 2020 at 5 p.m.
Tips, Suggestions and Case Studies
We know that submitting for an award can be intimidating. That’s why we have created a special page here that gives detailed tips and suggestions on how to nail the award submission process. We know you made an A+ report, now show us! To help, we have also created a list of case studies from past award winners. These case studies can be used as a road map for you on your journey towards submitting for an award.
Click here to visit our Tips and Pointers Page.
The Award Judging Process
Click here to learn more about the judging process, what it entails, scoring, and the types of questions that are asked.
2020 Spotlight Award Categories.
Click here for details on each category.
Awards of Distinction
We’ll also celebrate the leaders among us who are worthy of individual awards, called our Awards of Distinction. The four special awards recognize PRSA members or a non-member for the William M. Marsh Lifetime Achievement Award, Olga M. Haley Mentorship Award, Ron Schmidt Community Involvement Award and New Professional Award of Excellence.
There are no fees to nominate in the individual categories. Nominations for the Awards of Distinction are a separate process. The deadline for nominations is October 22, 2020; click on the links above or here to learn more: https://prsaoregon.org/programs/awards-of-distinction/
PRSA Code of Ethics compliance
By entering the PRSA Oregon Spotlights Awards, you confirm that your program and entry complies with the ethical standards of the profession, as embodied in the PRSA Code of Ethics. If at any point PRSA Oregon becomes aware of any aspect of a submission that may not be in compliance with the Code, it may, at its sole discretion, take appropriate action.