We think of volunteering as an altruistic activity. But there should be a selfish side to why you give your time and talent. For an industry association like PRSA, this is particularly true. You can and should be selfish and think about what you want. It may just be the lift you need!
Category Archives: Board of Directors
How do you define diversity, equity and inclusion?
The question about how to define diversity, equity and inclusion (DEI) is common. In fact, PRSA recently shared a survey from the Institute for Public Relations Center for Diversity, Equity and Inclusion and The Wakeman Agency to study how people define DEI and what that entails within their organizations.
Why Isn’t My Audience Listening?
Remember above all that getting your audience to listen takes research, creativity, hard work and going against the grain.
Announcing the 2021 PRSA Oregon Communicators Conference “The Great Conversation: Truth Tellers and Change Makers”
The 2021 Communicators Conference: Truth Tellers and Change Makers will be completely online this year, over eight months, beginning May 14, with fourteen individual webinars held Fridays at noon. Webinar topics include Diversity, Equity and Inclusion, Crisis and Reputation Management, PR Strategies and Tactics such as writing copy that gets attention, research, data metrics and evaluation as well as sessions that will support the independent practitioner in launching their practice or increasing their business.
What does it take to be a thought leader?
Thought leadership requires a point of view, not just an opinion.
Set honest boundaries to combat urgency
The more urgent we treat our work, the less inclusive and collaborative it becomes. In order to respect this truth, and for the sake of my mental health, I am setting honest boundaries to combat urgency.
A Vision for PRSA Oregon 2021 – 2023
Looking ahead, we asked ourselves, now what? What should our leadership team concentrate on? What dreams do we have and what could we envision for the next three years? Three themes emerged out of the discussion, providing a compass for board leadership.
Letter from PRSA Oregon President on Violence at US Capitol
In times like these, I take heart in our PRSA code of ethics. These two values seem worth noting now: “we adhere to the highest standards of accuracy and truth,” and we “honor our obligation to serve the public interest, while being faithful to those we represent.”
PRSA Oregon announces 2021 Board leadership nominees
As we round the corner on 2020 (what a year!), we’re looking forward to welcoming a new PRSA Oregon Board leadership team to carry forth our mission, realize our vision, and broaden our impact in the coming year. Below is the full slate of candidates — be sure to vote by November 13, and tuneContinue reading “PRSA Oregon announces 2021 Board leadership nominees”
Why be a Member of PRSA Oregon?
Why be a Member of PRSA Oregon? By Judy Asbury, APR Why are you a member of PRSA and PRSA Oregon? Why pay the dues, why get involved? I asked myself that recently. What am I hoping to learn as a member, what am I hoping to gain? I came away with these answers: 1)Continue reading “Why be a Member of PRSA Oregon?”