Join PRSA Oregon at the May Media FAM tour with KGW News, our local NBC affiliate and leading broadcast news source for Portland and Southwest Washington. News Director Greg Retsinas and Senior Content Discovery Editor Bruce Williams will join us to share what’s happening at the station, tips on how to get your story picked up and the signals they’re watching to determine the future of broadcast news.
The Media FAM tour is from noon to 1 p.m. on Thursday, May 14.
About the Media FAM Tour Series
PRSA Oregon is hosting monthly Media FAM (Familiarization) tours on the third Thursday of each month. Join us as we virtually travel throughout the state to chat with editors, producers, publishers and podcast creators. Hear how the media landscape has changed from COVID-19 from those who work in print, broadcast, podcasts and web pixels. Invest your lunch hour to build relationships and increase the likelihood that your pitch will get traction.
Participants in Media FAM events will learn:
- News media and marketing trends and strategies
- What topics and stories media outlets are prioritizing
- Beat information and contacts for reporters
- Where, how and when to pitch news media
- Advice for successful media outreach and relationships